OnePlus has made a dent in the smartphone market thanks to high-performance devices that always seek to give the user the best possible performance at adjusted prices. Now, the company will land on the TV market with the launch of its first smart TV.
OnePlus TV, which will be launched this month in India – although it will later arrive in the US, Europe and China – seeks to break the market with a new concept when it comes to interacting with the TV without neglecting the quality of image, sound and design, such and how it characterizes the firm.
The company’s CEO, Pete Lau, has been giving a series of details over the past few days about what to expect from OnePlus TV and expectations have skyrocketed. Today, through a tweet, he has seen the rear finish of the television, as well as its support, in which you can see the carbon fibre design that has characterized the company.
Lau confirmed that the firm’s television will be a QLED panel with a custom colour gamut thanks to the Gamma Color Magic processor, which will guarantee a viewing experience among the best in the market.
In search of a OnePlus ecosystem
Also, last week the head of OnePlus showed what the TV remote would look like. With a design reminiscent of the Apple TV, it has a rectangular shape with a trackpad on the top and six buttons, one of them with the Google Assistant logo and one with the OnePlus logo.
In this way, it is speculated with – through television – not only can we have Google service but there will be a link with the company’s smartphone to get a more complete experience.
This strategy is not a surprise since Lau explained in a post at the end of August that the TV would be based on Android TV and his television would be “the first step to gradually establish a OnePlus IoT ecosystem. To do so, we had to choose an operating system that can interact and connect without problems with your Android phone. Android TV is a natural choice, “said the head of the team.
That is why from OnePlus they boast their “strong strategic partnership with Google”, so they will seek to optimize the Android TV user experience and offer their users Android TV updates for at least 3 years.